All-in-One Marketing Platform | Integrated Digital Systems

The more of Epsilon PeopleCloud that you use, the stronger your marketing will get

Each piece of Epsilon PeopleCloud's all-in-one marketing platform builds off of and reinforces each other in your own exclusive ecosystem.

Epsilon PeopleCloud

Epsilon Digital

Identify and reach each person across all their devices with relevant messages.

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Epsilon PeopleCloud

Messaging

Talk to your customers in an authentic way—reaching them in channels they prefer at the right moment.

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Epsilon PeopleCloud

Loyalty

Convert casual customers into lifelong ones with customized experiences.

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Epsilon PeopleCloud

Data Platforms

Link online and offline interactions back to a unified profile, powering unique insights and journeys.

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See what your marketing dollars are doing

Our all-in-one marketing platform provides a complete, reliable picture of every action your marketing drives—and it improves your performance along the way.

Organize your data

Connect everything you know about each person to a long-lasting COREID, filling in the gaps in your data.

Activate your data to meet customers where they are

Reach customers across any device and channel with personalized messaging the moment they're ready to act.

Measure what’s working (and what isn’t)

Connect all activity to your business goals and get reporting to validate the results for yourself (and your executive team).

Optimize your performance as you go

Continuously refine your marketing while it's running, to get more out of every dollar.

Repeat

Our solutions work hard to improve your performance, learning and refining over time.

Power at the CORE

Epsilon PeopleCloud solutions are all powered by CORE, the platform that builds personalized customer journeys with hyper speed and precision.

CORE Onboarding

Match and reach more of the right people

75% of customer records match to an actual individual with a home address, not just a device or email address

85% of matched customers are reachable across channels, so you'll deliver to the ones that are right for them

CORE ID

Recognize people across all channels for years

200M+ real people you can reach today

96% accuracy at matching people to their devices

25+ years of home addresses, for connections that last for decades

CORE Data

Understand your customers even when they're not with you

7,000+ person-level attributes, for a deep understanding of each customer

400B+ online interactions observed daily, for the freshest, most recent view of people

$15T in person-level transactions, to see the online & offline sales driven by your marketing

CORE AI

Personalize each customer's experience in milliseconds

1B+ model updates every 5 minutes, to reach your customers at exactly the right moments

3T+ real-time daily decisions to deliver perfectly crafted messages to each person

98% of all impressions delivered to individuals (not cookies or devices), ensuring that your ad dollars aren't wasted

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