Andrea Marvel

Andrea Marvel is currently a Lead Creative Strategist at Epsilon. She has extensive experience in copywriting, integrated marketing, and creative direction. Andrea has been with Epsilon for over 6 years.

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Articles by Andrea Marvel

It’s time to innovate email and text—consumers are asking for it

How to prepare for the future of the inbox experience

Go beyond abandoned cart emails: Power your full marketing funnel with behavior-triggered messaging

Apple’s Mail Privacy Protection update: One year in the books

Epsilon’s approach to personalization

Map your customer journey for stronger email marketing

Loyalty’s secret ingredient: Email